GENESIS AND VISION
The city of Jaipur, clichéd as the Pink City has qualities galore. One of them is the strong tradition in lapidary (processing and cutting of gems), and now fast becoming a household name for exquisite jewellery. The growth of the city in terms of infrastructure, influx of tourists, new hotels and restaurants, all indicate a city in the making of a metro.
It was in this context that a small step was confidently taken to give a further fillip to the city by launching the Jaipur Jewellery Show (JJS) 2003. The vision was clear: giving an impetus to the Gems and Jewellery trade; placing Jaipur on the World Gem & Jewllery Map. Come to think of it such an exposition in Jaipur was long overdue as the city has a rich legacy of Gems and Jewellery trade. Furthermore, the other cities like Mumbai had already made strides in this direction.
The humble beginning with 67 stalls at Entertainment Paradise (EP) saw an encouraging response, interaction and zeal. Small wonder than that the 2004 JJS witnessed a quantum leap to 189 booths. There has been no looking back since then. In 2005, the venue was shifted to the Rajmahal Palace, with as many as 276 stalls. This venue provided greater space and facilities to the exhibitors, other participants and visitors. In 2006 the booths saw an impressive increase to 308; 354 in 2007; 357 in 2008, 372 booths in 2009; 413 booths in 2010; 451 in 2011. This year too the ambience of the Rajmahal Palace is the venue with as many as 464 booths, fully booked. Furthermore, there is a waiting list for 72 booths. What is particularly gratifying for us at the JJS is the fact that 85 percent of the exhibitors are repeat participants. It amply reflects the fact that there has been a high degree of satisfaction for the exhibitors and participants. One advantage of having Rajmahal as the venue for the event is the fact that it is located right in the heart of the city. Plus the entire event is on the ground floor. The manner in which the stall owners show their creativity in creating highly impressive stalls is amazing. Incredibly, as many as 65 percent of the stall owners (159-Raw Space, 296-Built-up-(shell)) are innovative enough to get their stalls designed and created reflecting their faith in JJS. And with each year the show has only grown from strength to strength.
The December show, as it is popularly known, has become an important event what with over 30,000 visitors coming for the event. Over 3500 online registrations from out of Jaipur have also been done.
A COMPLETE SHOW:
This year too the JJS will be a complete show what with stones, gems, diamonds, colour stones, precious metals- silver, gold, , base metals-carving and beads being showcased and marketed. The exposition will also cover jewellers gemstone dealers and jewellery institutes, publications, machinery and tools apart from others. The top retailers of India have already confirmed their participation in the show. And it is indeed heartening that this not-for-profit event is ploughing back funds for promoting the trade.
FACILITATION:
The visitors will have to park at the Central Park. Free shuttle service will be available from the Central Park to the venue and back. The participants will once again be able to enjoy the gastronomic delights at the complimentary lunch which has been much appreciated over the years.
JJS 2012- INAUGURATION:
The event will be inaugurated by the Executive Director of M/s Gemfields Plc, London, UK, Mr. Sean Gilbertson on 22 December at 11 am at the Rajmahal Palace. Vice Chairman of the Gems and Jewellery Export Promotion Council (GJEPC),
Mr. Pankaj Parekh will be the Guest of Honour on this occasion.
NEW BRAND AMBASSADOR:
The Jaipur Jewellery Show now has the celebrity model and actress, Ms. Simran Kaur as its new brand ambassador. The cheerful actress reflects the young, innovative, trendsetting outlook of the show, and will add a dash of youthful glamour to its events and promotions. Ms. Simran Kaur, Brand Ambassador of JJS & Film Actress will also visit the show.
BUSINESS HOURS:
Business Hours – From 10 am to 12 noon the show will be open only for business visitors. During the rest of the day the visitors will be welcomed to visit the JJS.
SECURITY & INSURANCE:
As in the past this year too the organizers have also made arrangements for individual cameras as well as JJS level for enhanced security.
INTERNATIONAL PARTICIPATIONS:
Both participants and visitors are expected from Japan, Thailand, USA and Hong Kong in this B2B as well as B2C prestigious show.
PRESTIGIOUS PARTNERS:
GIA, DTC, GJEPC, WFDB, CIBJO, GJF, ICA, Rio-Tinto, Gemfields all have been prestigious partners to JJS.
THE AMBIENCE OF THE RAJMAHAL
The Rajmahal, which was once the official residence of British Resident, and now a heritage hotel, is a fitting place for this glittering extravaganza. If one looks at the site plan there are over 464 stalls.
THEME BASED PROMOTION:
A special feature of the JJS has always been the fact that different stones and jewellery items have been proactively promoted as a theme. For instance in the past years the themes have been:
2003: Redefining colours
2004: Defining colours, Defining value
2005: Mystique of Gems
2006: Emerald: Add one to your life.
2007: Emerald: and More…
2008: Tanzanite: Rarest of the Rare…
2009: Cherish the Miracle of Tanzanite
2010: Kundan Meena… A tradition that goes on the generations
2011: Kundan Meena… A Regal Heritage
2012: Diamond Jewellery…Jaipur Adds Colour To It
JJS’S DIAMOND PROMOTION GROUP
JJS’s Diamond Promotion Group, which is promoting the product at national level has also organized a diamond festival from 3 to 17 December in Jaipur. This festival is getting great appreciation from buyers and customers of diamond jewellery. Awards will be given through raffle draws to the buyers during the festival.
JJS IJ AWARDS:
The Jaipur Jewellery Show (JJS) Indian Jeweller’s Choice Awards will be announced on the inaugural day of JJS-2012, on 22 December at a Gala Awards Ceremony at Hotel Marriot. These awards will be given to best of the 350 entries across 25 product categories. The presenting partner for the second edition of these awards is the Jaipur Jewellery Show (JJS) and it is empowered by Gemological Institute of America (G.I.A). This year, the design contest began in July 2012 and spanned over next five months. Around 10000 votes were cast by retailers from across the country in this one-of-its-kind design awards wherein the best designs are selected not by a panel of judges but on the basis of votes received by retailers from across the country.
GJF’S BOARD OF DIRECTORS
All India Gems & Jewellery Trade Federation (GJF) Board of Directors have been invited by the JJS for the show. GJF is a national trade federation for the promotion and growth of the trade in gems and jewellery pan India. As many as 70 top jewellery retailers of the country will attend the glittering event. They will also get an opportunity to select items from a large numbers of booths at the show. Their presence will give an opportunity for expert interaction with the exhibitors on issues related to G&J sector.
THREE SEMINARS:
The JJS, in the past few years, has emerged as an important forum for learning and disseminating technical knowledge and skills. This year too three seminars on appropriate topics will be organized. The Gemological Institute of America (GIA) will make a presentation on ‘Synthetic (Lab Grown) Diamonds’. Mr. Prashant Bhojani of Rapaport will talk on ‘Where did my margins go, and how do I get them back’. The presentation on “Future Trend Visioning” will be presented by National Institute of Designing (NID).
FOCUS ON NEW TRENDS IN JEWELLERY
One special features of the Jaipur Jewellery Show 2012 will be the focus on the latest designs, new settings of jewellery. People will get to see the latest in fashion from traditional heavy gold ornaments to light weight jewellery. Those who are looking for fashion accessory and stone studded jewellery will also not be disappointed. Yellow gold ornaments are expected to be in great demand as will be ornaments with traditional and oriental look with fancy cut gemstones. Kundan Meena Jewellery is expected to be the highlighted again this year. Many items of jewellery will be affordable as well.
WHY JAIPUR?
The reason why the fabled Pink City has been chosen to be the venue for JJS is the incontrovertible fact that it happens to be a G&J City. Jaipur has a rich tradition, as old as city’s history itself, of the exquisite art of jewellery and gem-stones. Little wonder that in a short span of eight years, JJS has become an important annual fixture of a happening city called Jaipur. People now look forward to it.
It would not be out of place to mention that some of the top companies in the country are making a beeline for the ochre-pink city for having international conventions, conclaves, symposiums, seminars and workshops. And when the city also happens to be a tourist / shopping destination, it sure is an added advantage. The city has come into its own as a convention / business centre par excellence.
JJS’S CAVALCADE OF CHIEF GUESTS
One of the special features of the Jaipur Jewellery Show has been its eminent Chief Guests — most of them related to the gems and jewellery field. This year the event will be inaugurated by the Executive Director of London-based Gemfields Plc, Mr. Sean Gilbertson. The Vice Chairman of the Gems and Jewellery Export Promotion Council (GJEPC), Mr. Pankaj Parekh will be the Guest of Honour on this occasion.
In the year 2003, the former Chief Minister of Rajasthan Ms. Vasundhara Raje inaugurated the show. The following year the Joint Secretary, Ministry of Commerce, Government of India, Mr. R.Gopalan, IAS, graced the glittering event as the Chief Guest. The year 2005 saw the President of World Federation of Diamond Bourses (WFDB), Mr. Smuel Schnitzer as the Chief Guest. The following year, the Acting President of Gemological Institute of America (GIA), Ms. Donna Baker, added elegance to JJS by being the Chief Guest. In the subsequent year (2007) Dr. Gaetano Cavalieri, President, CIBJO added grace to the event as the Chief Guest. In 2008, the Chairman of GJEPC, Mr. Vasant Mehta was the Chief Guest. In 2009, the Managing Director of Diamond Trading Company International (DTC), Ms. Varda Shine, was the Chief Guest. In 2010, the Additional Secretary, Ministry of Commerce and Industry, Government of India, Mr. D.K. Mittal, was the Chief Guest. Principal Secretary, Industries and Chairman of RIICO, Mr. Sunil Arora, was the Guest of Honour. In 2011, the Manager, Diamonds, Sales & Marketing, Rio Tinto, India,
Mr. Vikram Merchant was the Chief Guest of the event.
CONTACT POINT FOR MEDIA
For all information, press notes, photographs etc. please contact spokesperson for the event, Mr. Ajay Kala (+91-098290 – 50255).
Jaipur Jewellery Show 